About Us

Our Ideology

There are too many poor-quality dog products in the world. We are here to make a change.

We understand the common pain points of dogs and their owners. We create uncompromised human-grade solutions to make every moment better.

You will find our answer revealed in every PAIKKA product.

Our Pack

Our PAIKKA Pack consists of extremely skilled professionals and suberb personas who share the passion for dogs and their wellbeing.

Our Pack: Tea

Tea Kainu, CEO

Tea (pronounced Tey-ah) has over 20 years of experience in the fashion industry. She has a far-reaching experience in product development and supply chain management. Tea has a Miniature Poodle Sohvi at home and these two are the hair (and fur) goddesses of PAIKKA.

Our Pack: Bee

Bee Backlund, Brand Manager

Bee is a passionate dog sports enthusiast with wide experience in product management. She has a bachelor’s degree in physiotherapy, and this combined with her intense special interest in a dog’s anatomy and biomechanics results as premium quality and thought through details of PAIKKA products. Bee has two Border Collies, Hip and Top the pup.

Our PAIKKA pack: Sue

Sue Pregartner, CEO The Americas

Sue has a vision for growing consumer goods brands and has been working with European Global brands for 30+ years. She has a passion for sales & marketing and new product ideas. Sue’s raised several Old English Sheepdogs, and is on the lookout now for a new pup.

Our PAIKKA pack: Brad

Brad Aguilar, Head of Customer Experience and Sales Support, The Americas

Brad is responsible for our Best-in-class-service level at PAIKKA, Inc. He is a seasoned logistics specialist with a strong background in eCommerce fulfillment and support. Walter, Brad’s dog, is a rescue and works by Brad’s side daily.